Email Marketing Specialist


What we're looking for:

•    At least 2 years experience in email marketing campaigns;
•    Online Marketing advanced knowledge: Social Media, Google AdWords, Google Analytics, Facebook Ads, E-mail marketing (graduated courses in the field are an advantage);
•    Ability to analyze and measure the results of the campaigns;
•    Excellent expression skills, both verbally and in writing, and to compose synthesis or analysis texts, creative and easy to understand;
•    Ability to organize and respect deadlines;
•    Technically-oriented;
•    Excellent time management and organizational skills, including the ability to respond to changing priorities;
•    Good English skills, both verbal & written.


Main tasks & responsibilities:  

•    E-mailing - newsletter creation, segmentation, scripting, automation – develop and implement email marketing campaigns in order to engage and nurture leads, drive conversions and retain customers;
•    Segment email lists based on specific criterias and deliver personalized email content;
•    Write and optimize email copy to increase open ratea, CTR and CR;
•    Influencer marketing;
•    Social media (in the absence of a competent person) - content management Facebook, Instagram, Twitter (management and moderation), performance (Facebook Ads, catalog sales);
•    Performance monitoring and recording, reporting;
•    Communication with graphic designers and advertising agencies;
•    Creating daily newsletters for both B2B and B2C customers;
•    Creating automated emailing flows;
•    Monitoring; 
•    Performing ad hoc tasks on the basis of instructions from the supervisor.
 

Other tasks & responsibilities: 

•    Systematic maintenance of the necessary documentation in accordance with the company's internal regulations;
•    Actively educate himself in his area of expertise, communication skills and the software used in RO;
•    Attend meetings, missions and training courses as instructed by his/her supervisor;
•    Comply with the company's internal regulations, in particular the Work Rules and the regulations applicable to his/her work, as well as the rules on occupational health and safety and safety in accordance with the employer's internal regulations;
•    Maintain and develop the good name of the company;
•    Comply with the principles of personal data protection in accordance with the GDPR and the employer's internal regulations;


Benefits:

•    Medical subscription to a private clinic;
•    Meal tickets;
•    Preferential rates for own vacations;
•    Bookster subscription, the largest corporate library;
•    Coffee/Tea Corner.


The activity: exclusively from the office.